Meme Warfare

“Jeff Giesea, defines memetic warfare as “competition over narrative, ideas, and social control in a social-media battlefield. One might think of it as a subset of ‘information operations’ tailored to social media. Information operations involve the collection and dissemination of information to establish a competitive advantage over an opponent”.

Meme’s have become the new way to spread information, and spread it fast. This can be dangerous to most political events/people however it is also dangerous to the world. Meme’s have been known for spreading false news around the globe and yet there is no way to stop memes from continuing on in the media.

Although this is the case, I wanted to talk very briefly about people who ‘accidentally became a meme’. There are a number of people who either has a leaked photo of when they were younger to people screen shotting them in a video and turning them into a meme, and many more. Buzzfeed has a whole series on their YouTube about people who accidentally became memes discussing their experience. Here is an example of one of those videos.

As he states in the video “it was a role given to me by the internet people”, this only proving how powerful social media is. I have used the leaked stock photo to create a relevant meme of my own, to show how easy it is for people to continue on using and sharing an image and turning it into a meme.

Stay True, R.

3 thoughts on “Meme Warfare

  1. I love the quote you picked to help explain meme warfare, I also found Giesea’s journal article really interesting. Interesting choice for your remediation, I think it’s really cool. I haven’t really thought about how the people in the stock photos would feel about being used in meme warfare, I guess it would be pretty hard to do anything about it once it’s viral. In my post, I focused more on examples of meme warfare in action (you can check it out here–> https://alinahager.home.blog/2020/09/24/bcm206-meme-warfare/). I definitely agree when you say memes can be dangerous. I think that the fact most meme authors can remain anonymous and ownership is not monitored means that they can spread super fast and are harder to identify as false news/ misinformation, what do you think? Also, you might find this article worth a read (it’s about a guy whose wedding photo became apart of #draftourdaughters –> https://www.technologyreview.com/2019/10/24/132228/political-war-memes-disinformation/). Can’t wait to read more!
    P.S I love your sign-off!

    Liked by 1 person

  2. Hey Ruby, this week was a very interesting topic and quite a serious one even if people may not realise it. The effect that memes can have on political campaigns can be drastic and its even scarier that they can spread so quickly. I really enjoyed reading your blog post and I especially liked the video you incorporated into it. It’s good to look at memes from this perspective.

    Thank you for sharing!

    Liked by 1 person

  3. Hey!! You explained the topic so perfectly this week! I love how you included the quote at the beginning, it made your blog so interesting because you gave background information! I 100% agree when you state that memes can be very dangerous, because you are right they can be taken out of content and cause alot of problems! Well done! x

    Liked by 1 person

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